Do I really need to create original images for my business?
Do you want more engagement on your Social Media sites?
Do you want more people to visit your website or blog?
Then yes you need to create original visual content, which links to original written content.
Some call it the Pinterest effect, as since the imaged based Social Media site Pinterest has appeared and been so successful, other Social Media sites like Facebook and Twitter are now giving more prominence to images. Or it could be that in this fast paced world we live in images are what draw our attention the most, whether it be a picture of a cute kitten or the northern lights. As the saying goes “A picture paints a thousand words!” They also stand out in a sea of words.
“But I can’t afford a photographer and designer to create original images for me,” I hear you say, never fear there are quick and easy ways to create your own visual content.
1) The quote image
The quickest and easiest way to make a quote image is to use quozio.com although the choice of font and background are limited. To create a more original quote image either use your own photo or a stock photo and add a quote using PicMonkey or Canva. Below is a quote I created using my own photo, make sure you add your web address and/or logo, so then if it is shared, people know the source or who created it.
The screenshot is great for how to blog posts and to show good examples of what you are talking about in a post, they can also be used to share testimonials. They are very quick and easy to create you just need a screen capture tool on your toolbar.
3) Add the title of your blog post to a picture
This is a picture related to the blog post and by adding the title of the blog post, it tells the reader what to expect. Therefore increasing the chance that people that are interested in the blog post will read and/or share the blog post. This is also a great way to use a free stock image to create your own visual content.
4) Create a collage showing different products or different stages of a craft tutorial.
5) Create a graphic to summarise key points of a blog post
I used Canva.com to create this simple graphic.
I hope this post has inspired you to create your own visual content.
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