Tag Archives: Social media advice

Twitter Basics for Beginners

Twitter Basics

Twitter Basics

I have written various posts about Twitter on this blog, therefore I thought it might be useful to link to them all in one post, so that you can find them easily.

My Twitter Basics include:

  • How to edit your Profile
  • How to Tweet
  • How to use lists
  • How to use Hashtags
  • How to grow your following

Twitter has significantly less monthly active users than Facebook,  313 million on Twitter versus 1.71 billion on Facebook.  However it is still a brilliant tool for business, if you know how it works and how to use it intelligently, to connect with the right people.  Twitter can be a very powerful tool in your Social Media Marketing.

Why it is important to complete your Twitter Profile

My first post about Twitter was back in October 2012 and was about why it is important to complete your profile, I have updated this with a YouTube video I did about how to edit your profile, which is the same video below.

How to Tweet

Here is video about How to Tweet

Twitter Lists

An underused function of Twitter is Lists, so here is my article about how to set up and use Twitter lists  Lists are great for organising who you follow and finding interesting content, it is never to soon to start using Twitter lists.

Hashtags on Twitter

Hashtags are important and useful to use on Twitter, however it is important that you know how to use them on Twitter, as it isn’t the same way as they are used on Instagram.  In my article on Hashtags I explain what hashtags are and how to use them correctly on Twitter. Read my post about how to use hashtags on Twitter here.

How to use Hashtags on Twitter

How to build an engaged Following

If you are tweeting great informative and entertaining Tweets you need them to be seen by people and for those people to share your tweets, so you it is important to follow people who are active on tweet and that are chatting and retweeting other people’s tweets.  In this article I explain how to build your following but not just by increasing your numbers but by increasing the number of followers that are more likely to interact with you and your tweets. My five top tips for building a following that interact with you

If you want to learn more strategies on how to use Twitter to promote your business then take a look at my 30 days to Twitter Success course or sign up for my newsletter to keep up to date with new developments in Social Media.

How to be Famous on Twitter by Deborah Lee at WiRE Lincoln

I have recently started doing more in person networking and on Monday went to my second WiRE Lincoln networking meeting at the Epic Centre at the Lincolnshire Showground.  I made the effort to go even though I had lots on that day, as Deborah Lee  was talking about Twitter, 3 steps to Social Media Fame.

Deborah Lee

Deborah Lee

I have been following @debsylee about as long as I have been on Twitter with my first account @GreenAspiration mainly due to the fact she was based in Lincolnshire and looked to be using Twitter regularly.  She kindly followed me back, which when you are starting out on Twitter means a lot.  At present Deborah has 140,000 Followers and earlier this year was included in the Forbes Top 20 Women Social Media Influencer List 2013 followed by the Forbes Top 50 Social Media Influencers 2013 (men and women).  Deborah started out on Twitter in May 2009 and attributes her success on Twitter to being consistent, authentic, helpful, generous and positive, and focusing on quality engagement. In Deborah’s opinion numbers do matter and believes she would not have been in the Forbes list if she had only 4,000 followers, however you also need quality engagement and to communicate with other Twitter users.  I also believe you have to share quality content, which Deborah does in her Tweets and on her blog.  Some more of Deborah’s tips include:

  • Know why you are on Twitter and in Deborah’s opinion that should be to achieve fame in your field of expertise, so show that you are knowledgeable and good at what you do.
  • Allocate time to Twitter every day and be consistent with when you are on Twitter, same time everyday.
  • Do not expect overnight success
  • Focus on the connections that you make
  • Profiles are everything so put effort into writing yours and have a professional photo taken
  • Never get drawn into online arguments
  • Aim high – don’t limit yourself
  • Be sassy
  • Follow back, unless the account looks like a spammer, you never know who is going to want to work with you or who will retweet you.

Find out more information about Deborah Lee on her blog and website.

debsylee.com – blog  deborahleeofficial.com – online training

There were other fantastic business women at the networking meeting including:

  • Sarah Ray, who is Listers new Fleet Manager
  • Naomi Jane Johnson, who runs Purrfectly Social and is a Wikaniko consultant
  • Mel Downing who is a homeopath and helps dogs with behavioural problems
  • Julie Bailey from Andrew & Co Solicitors, who is head of the Family Team
  • Lorraine Bellis of Bellis Perennis, who trains people how to grow their own veg
  • Sandra Bird of An Shen Acupuncture helping people to feel better
  • Rebecca Smith from Working Links who helps people get into work.
  • Zoe of Epix Media Ltd for business videos especially timelapse
  • Emma McDaid- Smith of My Live Well World who offers flexible working opportunities based around selling Aloe vera and bee hive products
  • Rachel Linstead of Firecracker, a business improvement specialist and nutritional therapist.
  • And me Jackie Elton of Social Media Lincs and Green Aspirations selling environmental and ethical gifts.

I love networking, especially as you can get to know people and their businesses.  Do you prefer to network in person or online?

If you like to network in person and live in Lincolnshire why not come to the next WiRE Lincoln meeting on Monday 19th August 10am – 12pm at the Epic Centre on the Lincolnshire Showground nr Lincoln.

 

 

Social Media training and networking event – Boston

Are you getting the most from Social Media?

We are constantly told that Social Media is a great way to market our business but what if you don’t know your facebook from your twitter? Or your hashtag from a share?
The secret to successful social media is quality interaction, interaction is a 2 way street, so how do you get people to interact with you?
Do you have a blog and want more people to read it?
Social media is a great way to promote blogs, websites and products, however you need to get the right mix of promotion and interaction.
So if you would like to find out how to promote your business using Facebook and Twitter, come along to the Business Mums Lincs Social Media training and networking event on Tuesday the 17th of Jan 10am-12pm at the Black Sluice in Boston, £10 per person.  If you have time to stay on for lunch at the Black Sluice Cafe, I will be available over lunch to chat some more.
Let me explain how to get the best out of social media in the most time efficient way.
So what will you learn at this event.
  • Do your clients use Twitter or Facebook? How to decide which platform to use.
  • The basics of Twitter and Facebook, shares, likes, tweets, retweets, hashtags
  • Why you should have a business Facebook page not a Group.
  • How to get more likes and interaction on a business Facebook page.
  • How to share content via Twitter and Facebook.
  • How to get retweets on Twitter
  • Why too much automation is not a good thing
  • Why you don’t need to play the numbers game
I love Social Media and blogging and have found so many useful business contacts and information through Facebook and Twitter. Since starting at the beginning of this year, my twitter account @GreenAspiration has 534 followers and my tweets regularly get retweeted. My Green Aspiration facebook page has 288 people that like the page and gets regular interaction from the people that like it. So I want to pass on the my skills and knowledge about Social Media to you.
For those people that attend the event I will follow and interact with them on Twitter and Facebook.
So if you would like any more information or to book your place contact me either via the contact form. Or if you would prefer to speak to me, call me on 01205 280256.